Enter the total number of visitors, total number of page views, and RPM of your website to calculate the total ad revenue generated from your website.
Website Ad Revenue Formula
Website Ad Revenue is typically calculator using a metric called RPM. RPM stands for revenue per mille, or in other words revenue per 1 thousand page views. The following formula is used to calculate total revenue.
$$ = RPM * Pageviews
- Where $$ is the total website revenue for that day
- and RPM is the revenue per one thousand visitors.
The only two ways to increase website revenue is to either increase the number of page views or increasing the RPM of your website.
Increasing RPM can be a difficult task, but optimizing your website for conversions or ad revenue is the most important aspect of a website owner. The quickest way to increase RPM is to optimize ad placements on your site.
The best way to increase page views to any website is to optimize for SEO. SEO stands for search engine optimization, which is a term used to describe making your website appear higher in the searches of a search engine such as google.