Enter the number of visitors that visit only one page and return to the search results (#bounces) and the total number of visits into the Bounce Rate Calculator. The calculator will evaluate the Bounce Rate.
Bounce Rate Formula
The following two example problems outline the steps and information needed to calculate the Bounce Rate.
BR = B /V * 100
- Where BR is the Bounce Rate (%)
- B is the number of visitors that visit only one page and return to the search results (#bounces)
- V is the total number of visits
To calculate the bounce rate, divide the number of visitors by the number of visits, then multiply by 100.
How to Calculate Bounce Rate?
The following example problems outline how to calculate Bounce Rate.
Example Problem #1:
- First, determine the number of visitors that visit only one page and return to the search results (#bounces).
- The number of visitors that visit only one page and return to the search results (#bounces) is given as: 300.
- Next, determine the total number of visits.
- The total number of visits is provided as: 600.
- Finally, calculate the Bounce Rate using the equation above:
BR = #B / #V * 100
The values provided above are inserted into the equation below and computed.
BR = 300 / 600 * 100 = 50.00 (%)
Example Problem #2:
For this problem, the variables required are provided below:
number of visitors that visit only one page and return to the search results (#bounces) = 500
total number of visits = 1000
Test your knowledge using the equation and check your answer with the calculator..
BR = #B / #V * 100 = ?
