Enter the gross CPM ($/1000 impressions) and the average CPM loss into the Calculator. The calculator will evaluate the Net Cpm.

- Cost Per Mille (CPM) Calculator
- Earnings Per Click (EPC) Calculator
- IPM (Installs Per Mille) Calculator

## Net Cpm Formula

NCPM = GCPM - CPML

Variables:

- NCPM is the Net Cpm ($/1000 impressions)
- GCPM is the gross CPM ($/1000 impressions)
- CPML is the average CPM loss

To calculate the Net Cpm, subtract the average CPM loss from the gross CPM.

## How to Calculate Net Cpm?

The following steps outline how to calculate the Net Cpm.

- First, determine the gross CPM ($/1000 impressions).
- Next, determine the average CPM loss.
- Next, gather the formula from above = NCPM = GCPM – CPML.
- Finally, calculate the Net Cpm.
- After inserting the variables and calculating the result, check your answer with the calculator above.

**Example Problem : **

Use the following variables as an example problem to test your knowledge.

gross CPM ($/1000 impressions) = 15

average CPM loss = 1.25