Enter the benefit of engagement ($) and the cost of engagement ($) into the Return on Engagement Calculator. The calculator will evaluate and display the Return on Engagement.

## Return on Engagement Formula

The following formula is used to calculate the Return on Engagement.

ROEG = (B – C) / C * 100

• Where ROEG is the Return on Engagement (%)
• B is the benefit of engagement ($) • C is the cost of engagement ($)

## How to Calculate Return on Engagement?

The following example problems outline how to calculate Return on Engagement.

Example Problem #1:

1. First, determine the benefit of engagement ($). • The benefit of engagement ($) is given as: 1,100.
2. Next, determine the cost of engagement ($). • The cost of engagement ($) is provided as: 800.
3. Finally, calculate the Return on Engagement using the equation above:

ROEG = (B – C) / C * 100

The values given above are inserted into the equation below and the solution is calculated:

ROEG = (1100 – 800) / 800 * 100 = 37.50 (%)

Example Problem #2:

For this problem, the variables needed are provided below:

benefit of engagement ($) = 2000 cost of engagement ($) = 500

This example problem is a test of your knowledge on the subject. Use the calculator above to check your answer.

ROEG = (B – C) / C * 100 = ?