Enter the total sales ($) and the total equity ($) into the Calculator. The calculator will evaluate the Sales To Equity Ratio. 

Sales To Equity Ratio Formula

SER = S/E

Variables:

  • SER is the Sales To Equity Ratio ()
  • S is the total sales ($)
  • E is the total equity ($)

To calculate Sales To Equity Ratio, divide the sales revenue ($) by the total equity value ($).

How to Calculate Sales To Equity Ratio?

The following steps outline how to calculate the Sales To Equity Ratio.


  1. First, determine the total sales ($). 
  2. Next, determine the total equity ($). 
  3. Next, gather the formula from above = SER = S/E.
  4. Finally, calculate the Sales To Equity Ratio.
  5. After inserting the variables and calculating the result, check your answer with the calculator above.

Example Problem : 

Use the following variables as an example problem to test your knowledge.

total sales ($) = 570

total equity ($) = 900