Enter the number of units sold and the number of units received into the Sell Through Rate Calculator. The calculator will evaluate the Sell Through Rate. 

Sell Through Rate Formula

The following two example problems outline the steps and information needed to calculate the Sell Through Rate.

STR = US / UR * 100

  • Where STR is the Sell Through Rate (%)
  • US is the number of units sold 
  • UR is the number of units received 

How to Calculate Sell Through Rate?

The following example problems outline how to calculate Sell Through Rate.

Example Problem #1:

  1. First, determine the number of units sold. 
    • The number of units sold is given as: 45.
  2. Next, determine the number of units received. 
    • The number of units received is provided as: 80.
  3. Finally, calculate the Sell Through Rate using the equation above: 

STR = US / UR * 100

The values provided above are inserted into the equation below and computed.

STR = 45 / 80 * 100 = 56.25 (%)


Example Problem #2: 

For this problem, the variables required are provided below:

number of units sold = 70

number of units received = 100

Test your knowledge using the equation and check your answer with the calculator..

STR = US / UR * 100 = ?