Enter the internal cost ($) and the internal sale price ($) into the Internal Markup Calculator. The calculator will evaluate the Internal Markup. 

Internal Markup Formula

The following two example problems outline the steps and information needed to calculate the Internal Markup.

IMU = (SP-C) / C * 100


  • IMU is the Internal Markup (%)
  • C is the internal cost ($) 
  • SP is the internal sale price ($) 

To calculate the the internal markup, divide the internal profit by the internal profit, then multiply by 100.

How to Calculate Internal Markup?

The following steps outline how to calculate the Internal Markup.

  1. First, determine the internal cost ($). 
  2. Next, determine the internal sale price ($). 
  3. Next, gather the formula from above = IMU = (SP-C) / C * 100.
  4. Finally, calculate the Internal Markup.
  5. After inserting the variables and calculating the result, check your answer with the calculator above.

Example Problem : 

Use the following variables as an example problem to test your knowledge.

internal cost ($) = 30

internal sale price ($) = 10

IMU = (SP-C) / C * 100 = ?