Enter the total number of live person contacts and the total number of leads into the Calculator. The calculator will evaluate the Contact Rate. 

Contact Rate Formula

CR = LC / TL * 100

Variables:

  • CR is the Contact Rate (%)
  • LC is the total number of live person contacts
  • TL is the total number of leads

To calculate the Contact Rate, divide the total number of live person contacts by the number of leads, then multiply by 100.

How to Calculate Contact Rate?

The following steps outline how to calculate the Contact Rate.


  1. First, determine the total number of live person contacts. 
  2. Next, determine the total number of leads. 
  3. Next, gather the formula from above = CR = LC / TL * 100.
  4. Finally, calculate the Contact Rate.
  5. After inserting the variables and calculating the result, check your answer with the calculator above.

Example Problem : 

Use the following variables as an example problem to test your knowledge.

total number of live person contacts = 9

total number of leads = 10