Enter the total number of closes and the total number of impressions into the Close Rate Calculator. The calculator will evaluate the Close Rate.

## Close Rate Formula

The following two example problems outline the steps and information needed to calculate the Close Rate.

CR = C / I * 100
• Where CR is the Close Rate (%)
• #C is the total number of closes
• I is the total number of impressions

To calculate the close rate, divide the number of closes by the number of impressions, then multiply by 100.

## How to Calculate Close Rate?

The following example problems outline how to calculate Close Rate.

Example Problem #1:

1. First, determine the total number of closes.
• The total number of closes is given as: 40.
2. Next, determine the total number of impressions.
• The total number of impressions is provided as: 100.
3. Finally, calculate the Close Rate using the equation above:

CR = #C / I * 100

The values provided above are inserted into the equation below and computed.

CR = 40 / 100 * 100 = 40.00 (%)

Example Problem #2:

For this problem, the variables required are provided below:

total number of closes = 50

total number of impressions = 200