Estimate YouTube earnings from views using a typical RPM for long-form videos or Shorts, or your own RPM, and find the views needed for an earnings goal.

Use views on the same basis as your RPM. Estimates are conditional on the entered rate.

Use the same view basis as the rate; Shorts RPM counts engaged views.

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Views To Dollars Formula

The following formula estimates earnings using RPM after revenue share. Use the same view basis as the entered RPM (engaged views for Shorts). For the separate ad-only CPM mode, RPM = advertiser CPM ร— ad impressions per content view ร— creator share /100. The exposure factor is required and can exceed1. This does not model Shorts Creator Pool payouts.

E = (V ร— RPM) / 1000

Variables:

  • E is the earnings ($)
  • V is the total number of views
  • RPM is the revenue per thousand content views after revenue share (in dollars)

To estimate earnings, multiply content views by the applicable RPM and divide by1000. The rate and views must cover the same revenue sources and view basis. Typical RPM options are third-party estimates, not YouTube figures; use your own RPM from YouTube Analytics for a closer result.

Views to Earnings Conversion Table (RPM = $2, $5, $10, $20)
Views Earnings at $2 RPM Earnings at $5 RPM Earnings at $10 RPM Earnings at $20 RPM
1,000$2.00$5.00$10.00$20.00
2,000$4.00$10.00$20.00$40.00
2,500$5.00$12.50$25.00$50.00
5,000$10.00$25.00$50.00$100.00
7,500$15.00$37.50$75.00$150.00
10,000$20.00$50.00$100.00$200.00
15,000$30.00$75.00$150.00$300.00
20,000$40.00$100.00$200.00$400.00
25,000$50.00$125.00$250.00$500.00
50,000$100.00$250.00$500.00$1,000.00
75,000$150.00$375.00$750.00$1,500.00
100,000$200.00$500.00$1,000.00$2,000.00
150,000$300.00$750.00$1,500.00$3,000.00
200,000$400.00$1,000.00$2,000.00$4,000.00
250,000$500.00$1,250.00$2,500.00$5,000.00
500,000$1,000.00$2,500.00$5,000.00$10,000.00
750,000$1,500.00$3,750.00$7,500.00$15,000.00
1,000,000$2,000.00$5,000.00$10,000.00$20,000.00
2,000,000$4,000.00$10,000.00$20,000.00$40,000.00
5,000,000$10,000.00$25,000.00$50,000.00$100,000.00
Formula: Earnings = (Views ร— RPM) / 1000. Examples shown for common RPMs ($2, $5, $10, $20).

What Does โ€œViews to Dollarsโ€ Mean?

Views to Dollars is a term often used in online advertising and content creation, particularly on platforms like YouTube. It refers to the amount of money a content creator earns from ad revenue based on the number of views their content receives. The exact amount can vary greatly depending on factors such as the type of ads, the demographics of the viewers, and the specific advertising agreements in place.

How to Calculate Views To Dollars?

The following steps outline how to calculate the Views To Dollars using the formula: E = (V * RPM) / 1000


  1. First, determine the total number of views (V).
  2. Next, determine the revenue per thousand content views after revenue share (RPM) in dollars.
  3. Next, gather the formula from above: E = (V * RPM) / 1000.
  4. Finally, calculate the Views To Dollars (E).
  5. After inserting the variables and calculating the result, check your answer with the calculator above.

Example Problem : 

Use the following variables as an example problem to test your knowledge.

total number of views (V) = 5000

revenue per thousand content views after revenue share (RPM) = 2.5