Enter the actual result ($) and the planned result ($) into the Pacing to Goal Calculator. The calculator will evaluate the Pacing to Goal.

- Advertising Profit Calculator
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- ROAS calculator (Return on Advertising Spend)

## Pacing to Goal Formula

The following two example problems outline the steps and information needed to calculate the Pacing to Goal.

P = (AR - PR) / PR

Variables:

- P is the Pacing to Goal
- AR is the actual result ($)
- PR is the planned result ($)

To calculate the pacing to goal, subtract the planned result from the actual result, then divide by the planned result.

## How to Calculate Pacing to Goal?

The following steps outline how to calculate the Pacing to Goal.

- First, determine the actual result ($).
- Next, determine the planned result ($).
- Next, gather the formula from above = P = (AR – PR) / PR .
- Finally, calculate the Pacing to Goal.
- After inserting the variables and calculating the result, check your answer with the calculator above.

**Example Problem : **

Use the following variables as an example problem to test your knowledge.

actual result ($) = 3000

planned result ($) = 2000

P = (AR – PR) / PR ** **= ?