Enter the number of purchases and the number of events where a purchase could have occurred into the Purchase Rate Calculator. The calculator will evaluate the Purchase Rate.
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Purchase Rate Formula
The following two example problems outline the steps and information needed to calculate the Purchase Rate.
PUR = P / E * 100
- Where PUR is the Purchase Rate (%)
- P is the number of purchases
- E is the number of events where a purchase could have occurred
To calculate the purchase rate, divide the number of purchases by the number of leads or events where a purchase could have occurred, then multiply by 100.
How to Calculate Purchase Rate?
The following example problems outline how to calculate Purchase Rate.
Example Problem #1:
- First, determine the number of purchases.
- The number of purchases is given as: 500.
- Next, determine the number of events where a purchase could have occurred.
- The number of events where a purchase could have occurred is provided as: 2000.
- Finally, calculate the Purchase Rate using the equation above:
PUR = #P / #E * 100
The values provided above are inserted into the equation below and computed.
PUR = 500 / 2000 * 100 = 25.00 (%)
Example Problem #2:
For this problem, the variables required are provided below:
number of purchases = 600
number of events where a purchase could have occurred = 1000
Test your knowledge using the equation and check your answer with the calculator..
PUR = #P / #E * 100 = ?
